With more and more nonprofits seeking contributions online, nonprofits are looking to create focused, attention-grabbing campaigns on their websites. Online fundraising, now more than ever, requires thoughtful consideration of theme, audience and organizational needs.
This article by Internet and technology strategist Michael Stein published by the ePhilanthropy Foundation teaches nonprofits how to utilize the Web to create successful online campaigns that will boost fundraising efforts.
- Professional Area: Fundraising/giving
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